Young Heritage Advocate | Student Founder, Amdavadi Roots | Aspiring Socio-Cultural Entrepreneur Rudraditya Parth Panchal is a young heritage advocate and emerging entrepreneur passionate about connecting the younger generation with the cultural identity, history, and living traditions of Ahmedabad. His interest in heritage has evolved into a commitment to making cultural awareness more engaging, accessible, and relevant to young people. As the founder of Amdavadi Roots, Rudraditya initiated a student-led heritage awareness campaign, “My City, My Pride,” to encourage students to discover Ahmedabad beyond its familiar landmarks and develop a deeper appreciation of its historical legacy. His vision is to inspire young citizens to take pride in their city's identity, explore its stories, and participate meaningfully in heritage awareness and preservation. Through youth engagement, heritage walks, digital storytelling, and collaborative learning, he hopes to create a bridge between the city's rich past and its future generations. Rudraditya aspires to develop Amdavadi Roots into a youth-led heritage community that encourages students to become cultural storytellers, responsible heritage ambassadors, and active contributors to their communities. His larger vision is to take the initiative beyond Ahmedabad, connecting young people across India and eventually the world through shared stories of culture, identity, and heritage. Currently pursuing his academic journey in Marketing and Entrepreneurship, Rudraditya is keen to explore how business innovation, branding, digital media, and social entrepreneurship can support cultural initiatives. He envisions building a sustainable heritage-focused enterprise that creates opportunities for young people while supporting local artisans, heritage educators, cultural institutions, and community-led tourism. For Rudraditya, heritage is not merely a legacy to inherit; it is a responsibility to understand, share, and carry forward. His ambition is to demonstrate how young leadership and entrepreneurial thinking can transform cultural appreciation into meaningful social impact.